2007 ClickZ Marketing Excellence Awards

ClickZ Marketing Excellence AwardsDecade of Achievement Awards Dinner & Ceremony

For the past several years, the ClickZ Marketing Excellence Awards have recognized the technologies, companies, and campaigns that made a positive difference in the online marketing industry, innovations that moved the industry forward by providing brilliant examples of what can be accomplished.

Rebecca Lieb and Andy Bourland

Douglas Rushkoff

David Weinberger

Media Winner: Sheryl Draizen, IAB

Ad Serving: Jonathan Bellack, DoubleClick

Web Metrics: Stephen Frieder, Omniture

Innovation of the Decade: Tim Castelli, Google
This year, we recognize the 10 individuals, products, and companies whose achievements defined the past 10 years -- the first decade of achievement in the industry. Once again, we thank you, our readers, for nominating your favorites in all categories. And we thank the following ClickZ Experts for choosing the winners: Shane Atchison, Jason Burby, Bryan Eisenberg, Mike Grehan, Jeanne Jennings, Robin Neifield, Anna Papadopoulos, Ian Schafer, Dorian Sweet, Shari Thurow, and Tessa Wegert. Winners were announced at a gala dinner on October 24, 2007.



And the winners are...

Innovation of the Decade: Google
Finalists:
AJAX
Behavioral advertising
Consumer control

Persons of the Decade: Larry Page and Sergey Brin
Finalists:
Dave Morgan, TACODA
Seth Godin
Wenda Harris Millard

E-mail: CAN-SPAM legislation
Finalists:
Goodmail (e-mail reputation intelligence)
Habeas (e-mail reputation intelligence)
Responsys
ReturnPath
Sender Score
VerticalResponse

Search: Google (overall)
Finalists:
Microsoft adCenter
Yahoo! Panama

Video: YouTube
Finalists:
Brightcove
Eyeblaster
Subservient Chicken

Behavioral Targeting: TACODA
Finalists:
Claria
Revenue Science
Yahoo!

Web Metrics: Omniture
Finalists:
ClickTracks
Hitwise
Visual Sciences
WebTrends

Mobile: iPhone
Finalists:
Enpocket
Third Screen Media

Media: IAB ad standards
Finalists:
Bazaarvoice
Gawker Media (first blog ad network)
Glam Media (for pioneering ad network)

Ad Serving: DoubleClick
Finalists:
24/7 Real Media
aQuantive/Atlas
Google AdSense

 



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